Making the work
Growing an audience
Running the business
Both cover email marketing & automation and newsletter & email. Here is what separates them on price, billing, what you can take with you, and coverage.
Email marketing with the longest integration list
Send-based email pricing with a real free tier
Mailchimp | Mailjet | |
|---|---|---|
| Starting price (they differ) | From $20 | From $9 |
| Pricing model | Free plan, paid tiers | Free plan, paid tiers |
| Free tier | Yes | Yes |
| Billing | Monthly or annual | Monthly or annual |
| Free trial | 14 days | Not stated |
| API | Not stated | Yes |
Shaded rows are where the two answers disagree and both listings have answered. A row where one side has not stated a fact is left plain, because silence is not a difference.
Email marketing with the longest integration list
Mailchimp is the default nobody gets fired for picking, and the reason is that whatever else you run already connects to it. The editor and the reporting are fine rather than good. Its pricing counts contacts rather than sends, so a large list you mail once a month costs the same as one you mail daily, which is the wrong shape for most creators.
Our note
Pick Mailchimp when integrations decide it, and only then. For a newsletter as the main product, beehiiv and Kit both cost less and were designed for the job rather than adapted to it.
Send-based email pricing with a real free tier
Mailjet meters emails sent rather than contacts held, and its free tier carries six thousand a month, which is enough to run a small list indefinitely. Marketing campaigns and transactional sending share one account and one sending reputation. Contacts are uncapped on every plan including the free one, so a large dormant list costs nothing. Editing is collaborative, which is unusual here and is the reason teams pick it over a cheaper single-seat tool.
Our note
Compare on emails a month rather than subscribers, because that is the axis this prices on and it is the reverse of most of the category. The free tier is genuinely permanent, which makes it a better first choice than a trial-only tool if you are not yet sure the newsletter will stick.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.
| Data export |
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| Not stated |
| Not stated |
| Their cut | Not stated | None |
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| Runs on | Not stated | Web |
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| Covers | Email Marketing & Automation, Newsletter & Email | Email Marketing & Automation, Newsletter & Email |
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| Works with | Nothing in particular | Nothing in particular |
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| Founded | Not listed | Not listed |
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| Reader rating | No reviews yet | No reviews yet |
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| Live deals | None right now | None right now |
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