Growing an audience
Running the business
Both cover ugc & creator marketplaces and brand deals & sponsorships. Here is what separates them on price, billing, what you can take with you, and coverage.
| JoinBrands | Shoutcart | |
|---|---|---|
| Starting price | From $99 | Free |
| Pricing model | Free plan, paid tiers | Free |
| Free tier | Yes | Yes |
| Billing | Monthly or annual | Not stated |
| Free trial | Not stated | Not stated |
| API | Not stated | Not stated |
| Data export | Not stated | Not stated |
| Their cut | 12% of what you earn | 10% of what you earn |
| Runs on | Web | Web |
| Covers | UGC & Creator Marketplaces, Brand Deals & Sponsorships | UGC & Creator Marketplaces, Brand Deals & Sponsorships |
| Works with | YouTube, TikTok, Instagram | YouTube, TikTok, Instagram |
| Founded | Not listed | Not listed |
| Reader rating | No reviews yet | No reviews yet |
| Live deals | None right now | None right now |
UGC creators booked at a fixed price
JoinBrands lists the price of a video before you brief anybody, so a campaign can be budgeted rather than negotiated one creator at a time. Content-only jobs, posting jobs and retainers all run through the same queue. The platform fee is the number to watch, because it drops four points between the free plan and the dearest one.
Our note
Do the arithmetic on the fee before subscribing, because the plans are sold as tiers and are really a volume discount. Below a few thousand a month in content spend, the free plan at 15 percent costs less than any subscription plus its lower rate.
Buy shoutouts from creators by the post
Shoutcart is a marketplace for a single paid post rather than for a relationship: creators list what they charge, a brand books one, and money moves when the post goes up. Nothing is charged for browsing or for setting up a campaign, and the fee arrives only on a booking. Order sizes run from a few dollars to five figures, which is a wider spread than most influencer platforms will take.
Our note
The wide bottom end is the real draw, since very few platforms will process a fifty dollar shoutout at all. Vet the accounts yourself: a marketplace that takes nothing until a booking has limited incentive to police the listings.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.