Growing an audience
Running the business
Both cover brand deals & sponsorships. Here is what separates them on price, billing, what you can take with you, and coverage.
| Insense | Passionfroot | |
|---|---|---|
| Starting price | From $500 | Free |
| Pricing model | Paid subscription | Free |
| Free tier | No | Yes |
| Billing | Not stated | Usage-based |
| Free trial | Not stated | Not stated |
| API | Not stated | Not stated |
| Data export | Not stated | Not stated |
| Their cut | 10% of what you earn | Not stated |
| Runs on | Web | Not stated |
| Covers | UGC & Creator Marketplaces, Brand Deals & Sponsorships | Brand Deals & Sponsorships, Creator Finance |
| Works with | TikTok, Instagram, Facebook | YouTube, LinkedIn, Substack |
| Founded | Not listed | Not listed |
| Reader rating | No reviews yet | No reviews yet |
| Live deals | None right now | None right now |
UGC and creator ads, briefed and paid in one place
Insense is the heavier of the creator marketplaces: briefs, contracts, payments and the plumbing for running the resulting content as Meta partnership ads or TikTok Spark Ads. That last part is what brands pay for. Pricing starts where a solo creator stops being the customer.
Only on this side
A booking page for brand deals and pricing
Passionfroot gives sponsors a page where they can see your rates, pick a slot and pay, instead of a fortnight of email. Invoicing and briefs are handled. It costs a creator nothing to use, and earns from a percentage of the deals it introduces.
Our note
Worth setting up while it costs nothing, since the booking page is useful even if you never touch the partner network. Weigh the 15 percent against what finding that sponsor yourself would have taken, and remember it applies for as long as the relationship does.
Only on this side
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.