Making the work
Growing an audience
Running the business
Influee is a marketplace for commissioned UGC video: describe what you need, pick applicants, get files back, from $229 a month for 10 collaborations plus a 10 percent marketplace fee on creator pay. Insense does the same intake and payment work but adds the plumbing to run the content as Meta partnership ads or TikTok Spark ads, starting at $500 a month billed quarterly at $1,500, also with a 10 percent fee at that tier. The gap in price buys one thing: the ability to run the creator's content as a whitelisted ad rather than just receiving the files.
UGC videos from creators, briefed and paid for
UGC and creator ads, briefed and paid in one place
Influee | Insense | |
|---|---|---|
| Starting price (they differ) | From $229 | From $500 |
| Pricing model | Paid subscription | Paid subscription |
| Free tier | No | No |
| Billing | Monthly or annual | Not stated |
| Free trial | Not stated | Not stated |
| API | Not stated | Not stated |
| Data export |
UGC videos from creators, briefed and paid for
Influee is a marketplace for commissioned user-generated video: post a brief, pick from applicants, ship the product, get files back. The subscription caps how many collaborations run at once rather than how much footage arrives. Creator fees are separate from the plan, and the marketplace takes a percentage of them on the way through.
UGC and creator ads, briefed and paid in one place
Insense is the heavier of the creator marketplaces: briefs, contracts, payments and the plumbing for running the resulting content as Meta partnership ads or TikTok Spark Ads. That last part is what brands pay for. Pricing starts where a solo creator stops being the customer.
Only on this side
Pick Influee for a steady supply of ad creative without needing the platform to also run the ads. $229 a month covers 10 collaborations, and billing is month to month with no long-term commitment.
Pick Insense once whitelisting the content as a Meta partnership ad or a TikTok Spark ad is part of the job, not just filming it. Brand is $500 a month billed quarterly at $1,500, more than double Influee's entry price, and the Agency tier drops the marketplace fee from 10 percent to 7 percent for a further $300 a month. Watch the Trial plan: at $650 for one month, it upgrades automatically to Brand unless cancelled 48 hours ahead.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.
| Not stated |
| Their cut | 10% of what you earn | 10% of what you earn |
|---|
| Runs on | Web | Web |
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| Covers | UGC & Creator Marketplaces, Brand Deals & Sponsorships | UGC & Creator Marketplaces, Brand Deals & Sponsorships |
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| Works with | Instagram, TikTok | Instagram, TikTok, Facebook |
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| Founded | Not listed | Not listed |
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| Reader rating | No reviews yet | No reviews yet |
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| Live deals | None right now | None right now |
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Shaded rows are where the two answers disagree and both listings have answered. A row where one side has not stated a fact is left plain, because silence is not a difference.