Growing an audience
Running the business
Both cover stock footage & assets. Here is what separates them on price, billing, what you can take with you, and coverage.
| Icons8 | Storyblocks | |
|---|---|---|
| Starting price | From $6.50 | From $21 |
| Pricing model | Paid subscription | Paid subscription |
| Free tier | No | No |
| Billing | Monthly or annual | Annual only |
| Free trial | Not stated | Not stated |
| API | Yes | Not stated |
| Data export | Not stated | Not stated |
| Their cut | Not stated | Not stated |
| Runs on | Web, macOS, Windows | Not stated |
| Covers | Design & Graphics, Stock Footage & Assets | Stock Footage & Assets, Music Licensing |
| Works with | Nothing in particular | Nothing in particular |
| Founded | Not listed | Not listed |
| Reader rating | No reviews yet | No reviews yet |
| Live deals | None right now | None right now |
Icons, photos and AI generators on one plan
Icons8 sells one subscription across icons, illustrations, photos, music and a set of AI generators, which is a wider spread than an icon library usually covers. The cheapest plan is the AI tools on their own and buys credits rather than downloads. Hand-drawn graphics begin on the tier above that. There is an API, a desktop app and a design tool called Lunacy in the same account.
Our note
Read the credit costs before the plan prices, because a generated icon is 200 credits and that arithmetic decides which tier you actually need. Envato Elements is the better buy if you want video and audio in the same subscription.
Only on this side
Unlimited stock downloads on one subscription
Storyblocks charges a flat subscription and lets you download as much as you want, which is the opposite of the credit model everywhere else and much easier to budget against. Footage, music, images and templates all sit under the same plan. The library is smaller than Shutterstock's and you notice it on anything specific.
Only on this side
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.