Iconosquare vs Simple Analytics Comparison 2026
Both cover analytics. Here is what separates them on price, billing, what you can take with you, and coverage.
At a glance
- Simple Analytics starts cheaper, at $20.
- Only Simple Analytics has a free tier.
Side by side
Iconosquare | Simple Analytics | |
|---|---|---|
| Starting price (they differ) | From $39 | From $20 |
| Pricing model (they differ) | Free trial, then paid | Free plan, paid tiers |
| Free tier (they differ) | No | Yes |
| Billing | Not stated | Monthly or annual |
| Free trial | 14 days | Not stated |
| API | Yes |
Iconosquare
Social analytics priced by profile
Iconosquare reports on social accounts and charges by how many profiles are being watched, which is the right shape for somebody managing a handful of them and the wrong one for a single creator with a single account. Scheduling sits beside the reporting, so posting and measuring are not two subscriptions. Competitor tracking and industry benchmarks are the part agencies buy it for. Post allowances are set per plan, which matters more than it sounds for anybody publishing daily across several profiles.
Our note
Fix your profile count before comparing tiers, because that is the axis the pricing actually turns on and the plan names distract from it. Metricool is the cheaper option at small scale, and this one earns its price when client-ready reporting is the deliverable.
Only on this side
- Covers social media management
Simple Analytics
Website numbers on a single page
Simple Analytics is one dashboard with no setup behind it, aimed at somebody who wants to know what people read and has no intention of building funnels. No cookies, no consent banner and hosting inside the EU are the three things it leads with. Pageview volume sets the price and extra users cost the same again each. Hobby sites are free if the badge stays on the page.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.