Growing an audience
Running the business
Both cover giveaways & referrals. Here is what separates them on price, billing, what you can take with you, and coverage.
| Gleam | KingSumo | |
|---|---|---|
| Starting price | From $29 | From $49 |
| Pricing model | Free plan, paid tiers | Free plan, paid tiers |
| Free tier | Yes | Yes |
| Billing | Monthly or annual | One-time purchase |
| Free trial | None | None |
| API | Not stated | Not stated |
| Data export | Not stated | Not stated |
| Their cut | Not stated | Not stated |
| Runs on | Not stated | Web |
| Covers | Giveaways & Referrals, Social Media Management | Giveaways & Referrals, Newsletter & Email |
| Works with | Nothing in particular | Nothing in particular |
| Founded | Not listed | Not listed |
| Reader rating | No reviews yet | No reviews yet |
| Live deals | None right now | None right now |
Giveaways with the rules enforced and the draw run
Gleam runs the mechanics of a giveaway: the entry actions, one entry per person, and a draw you can show your working on afterwards. Competitions is sold on its own, and the lead capture, rewards and gallery apps are each priced again. A free account runs a basic campaign, which is the cheap way to learn whether a giveaway brings you followers who stay.
Our note
Buy the month you need and cancel it. A giveaway brings followers who came for the prize, which makes it worth running only when the prize is something nobody outside your audience would want.
Only on this side
Giveaways with a lifetime price tag
KingSumo runs the bonus-entry giveaway that grew half the email lists of the last decade, and it sells a lifetime licence rather than a subscription. The free tier covers unlimited giveaways with bonus entries and reminder emails. Branding controls, tracking and integrations are all on the paid side, and the sponsored entry stays on your giveaway until you pay.
Only on this side
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.