Making the work
Growing an audience
Running the business
Both cover email marketing & automation and newsletter & email. Here is what separates them on price, billing, what you can take with you, and coverage.
Email for lists that outgrew a free plan
Twelve thousand free emails every month
EmailOctopus | Mailercloud | |
|---|---|---|
| Starting price (they differ) | From $9 | From $10 |
| Pricing model | Free plan, paid tiers | Free plan, paid tiers |
| Free tier | Yes | Yes |
| Billing | Monthly or annual | Not stated |
| Free trial | Not stated | Not stated |
| API | Yes | Yes |
Email for lists that outgrew a free plan
EmailOctopus is deliberately plain: lists, campaigns, a drag-and-drop editor and simple automations, at a price that undercuts the platforms with more features than a newsletter needs. The free tier goes to 2,500 subscribers with the company's branding on every send. Reports only go back 30 days until you pay, which is the free plan's real limit rather than the subscriber count.
Our note
Against MailerLite this comes down to the free tier: 2,500 subscribers here against 1,000 there, with fewer features in return. Start here if the list is the thing growing and the automations can wait.
Twelve thousand free emails every month
Mailercloud gives twelve thousand emails a month on a free plan that needs no card, which is one of the larger permanent allowances in this category. Above it, a single cheap tier lifts the send limit rather than adding features. A separate email API is sold beside the marketing product for anybody who needs transactional sending too. The list-management and reporting tools are ordinary rather than clever, and the free allowance is the reason to be here.
Our note
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.
| Data export | Not stated | Not stated |
|---|
| Their cut | Not stated | None |
|---|
| Runs on | Web | Web |
|---|
| Covers | Email Marketing & Automation, Newsletter & Email | Email Marketing & Automation, Newsletter & Email |
|---|
| Works with | Nothing in particular | Nothing in particular |
|---|
| Founded | Not listed | Not listed |
|---|
| Reader rating | No reviews yet | No reviews yet |
|---|
| Live deals | None right now | None right now |
|---|
Shaded rows are where the two answers disagree and both listings have answered. A row where one side has not stated a fact is left plain, because silence is not a difference.
The free allowance is the reason to look, and it is larger than Mailjet's or MailerLite's on emails a month. Check the contact bands before growing, because the price moves on contacts once you are paying even though the free tier is measured in sends.