Elementor vs OptinMonster Comparison 2026
Both cover landing pages & funnels. Here is what separates them on price, billing, what you can take with you, and coverage.
Landing pages built inside WordPress
Popups and opt-ins with exit-intent targeting
At a glance
- Elementor starts cheaper, at $5.
- Neither has a free tier.
Side by side
Elementor | OptinMonster | |
|---|---|---|
| Starting price (they differ) | From $5 | From $210 |
| Pricing model | Paid subscription | Paid subscription |
| Free tier | No | No |
| Billing | Not stated | Not stated |
| Free trial | Not stated | Not stated |
| API | Not stated | Not stated |
| Data export | Not stated | Not stated |
Shaded rows are where the two answers disagree and both listings have answered. A row where one side has not stated a fact is left plain, because silence is not a difference.
Elementor
Landing pages built inside WordPress
Elementor is a visual builder for WordPress, so the landing page and the site it belongs to are the same installation rather than two subscriptions pointing at each other. Templates, a theme builder and dynamic content come on the cheapest plan. Popups, custom CSS and the ecommerce widgets arrive one tier up. Everything here assumes WordPress is already running somewhere, and the hosting bill is separate from this one.
Our note
Budget for Advanced Solo rather than Essential, because popups and custom CSS are the two things a landing page tends to need and the gap between the tiers is two dollars a month. Remember the hosting is separate: this is a plugin, and the total cost of a WordPress landing page is this plus a host.
Only on this side
- Covers website builders
OptinMonster
Popups and opt-ins with exit-intent targeting
OptinMonster captures email addresses from traffic a site already has, and its exit-intent trigger is the feature it built its name on: the offer appears as the pointer leaves for the tab bar. Campaigns can be aimed at a page, a referrer, a device or a returning visitor. It is a licence attached to a site rather than a platform holding the list, so the addresses go to whatever email tool is already in use. The pricing is annual and the first year is discounted, which is worth reading before budgeting.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.