Making the work
Growing an audience
Running the business
Collabstr and JoinBrands both let a brand hire creators for free and take a percentage fee instead of a subscription at the entry level, but the free-tier fee is different: 10 percent on Collabstr against 15 percent on JoinBrands. Both fees fall as you pay for a higher tier, Collabstr down to 5 percent at $333 a month, JoinBrands down to 8 percent at $499. JoinBrands also publishes flat content prices, from $10 for an image and $25 for a video, which Collabstr's listing does not state.
Hire UGC creators from a searchable marketplace
UGC creators booked at a fixed price
Collabstr | JoinBrands | |
|---|---|---|
| Starting price (they differ) | From $249 | From $99 |
| Pricing model | Free plan, paid tiers | Free plan, paid tiers |
| Free tier | Yes | Yes |
| Billing | Monthly or annual | Monthly or annual |
| Free trial | Not stated | Not stated |
| API | Not stated | Not stated |
Hire UGC creators from a searchable marketplace
Collabstr is a directory of creators who will make content for a brand, with the brief, the payment and the escrow in one place. Browsing and hiring work on the free plan, which is unusual in this corner of the market. The paid tiers buy campaigns, analytics and a lower cut on each hire.
Our note
The free plan is the honest entry point here: it hires creators and holds the money, and the subscription mostly buys campaign tooling. Work out whether 5 percentage points off the fee beats $333 a month before upgrading.
UGC creators booked at a fixed price
JoinBrands lists the price of a video before you brief anybody, so a campaign can be budgeted rather than negotiated one creator at a time. Content-only jobs, posting jobs and retainers all run through the same queue. The platform fee is the number to watch, because it drops four points between the free plan and the dearest one.
Our note
Do the arithmetic on the fee before subscribing, because the plans are sold as tiers and are really a volume discount. Below a few thousand a month in content spend, the free plan at 15 percent costs less than any subscription plus its lower rate.
Buy into Collabstr if the lower free-tier fee matters most: 10 percent against JoinBrands' 15 percent on an equivalent hire, with no subscription required either way.
Buy into JoinBrands if you are buying content at real volume, since its fee falls further with spend, down to 8 percent at the $499-a-month Max tier with rollover credit included. Published starting prices, $10 for an image and $25 for a video, make budgeting a campaign easier before you ever contact a creator. Below a few thousand dollars a month in content spend, JoinBrands' own guidance is that the free plan beats any of its subscriptions.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.
| Data export |
|---|
| Not stated |
| Not stated |
| Their cut | Not stated | 12% of what you earn |
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| Runs on | Web | Web |
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| Covers | UGC & Creator Marketplaces, Brand Deals & Sponsorships | UGC & Creator Marketplaces, Brand Deals & Sponsorships |
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| Works with | Instagram, TikTok | YouTube, Instagram, TikTok |
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| Founded | Not listed | Not listed |
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| Reader rating | No reviews yet | No reviews yet |
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| Live deals | None right now | None right now |
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Shaded rows are where the two answers disagree and both listings have answered. A row where one side has not stated a fact is left plain, because silence is not a difference.
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