Carrd vs Milkshake Comparison 2026
Carrd is built to edit from a browser or desktop and Pro is $19 a year. Milkshake is built as a phone app only, with no desktop editor at all, and its free plan already includes unlimited links, hosting and selling digital files through Stripe. Pick Milkshake for an Instagram or TikTok bio built entirely from a phone. Pick Carrd for anything you would rather design at a desk.
At a glance
- Milkshake starts cheaper, at $2.99.
- Both have a genuinely free tier.
- Carrd bills annually only, so there is no month to try it for.
Side by side
Carrd | Milkshake | |
|---|---|---|
| Starting price (they differ) | From $19 | From $2.99 |
| Pricing model | Free plan, paid tiers | Free plan, paid tiers |
| Free tier | Yes | Yes |
| Billing (they differ) | Annual only | Monthly or annual |
| Free trial (they differ) | 7 days | None |
Carrd
One-page sites that cost less than lunch
Carrd builds the single page most people actually need: a bio, a link list, a launch page, a form that collects email addresses. Three sites are free and Pro is priced by the year rather than the month, which is why it keeps winning link-in-bio arguments on price alone. A site that wants a blog or a shop outgrows it fast.
Our note
The cheapest way to stop handing out a social profile as though it were a home page. If Linktree's monthly bill is the one you keep meaning to cancel, this is the version you own.
Only on this side
- Covers landing pages & funnels
Milkshake
A link in bio site you build on your phone
Milkshake is built as a phone app rather than a website with a mobile view, so the whole thing is thumb-sized cards you swipe between while sitting on a bus. Hosting is free forever and the free plan carries unlimited links. Everything happens on the phone, which means there is no desktop editor when you want to write anything long.
Why people weigh these two
- Milkshake instead of Carrd
- Milkshake builds a link-in-bio site from your phone with a free tier and paid at $2.99, even cheaper than Carrd for the bio-page case.
- Carrd instead of Milkshake
- Carrd builds a real one-page website with a desktop editor, the pick for anybody who wants more than Milkshake's phone-only swipeable cards, at $19 a year.
Which one should you pick
Carrd is the better fit for anybody who wants a real desktop editor and a page that looks like a small website rather than a stack of swipeable cards. Nineteen dollars a year, or nothing for up to three sites, buys custom domains, SSL and forms. It has no built-in way to sell a product, though.
Milkshake is the pick for a creator who lives on a phone and wants the bio link to look like a story rather than a list. Its free plan is unusually generous: unlimited links and hosting with no expiry, plus selling digital files through Stripe at no cost. Pro at $5 a month billed yearly, $59.99 a year, adds a full year of exportable analytics and a contact form. Anybody who wants to write more than a caption's worth of text needs a laptop, and this will not give them one.
Common questions
- Can I edit either one from a laptop?
- Carrd, yes, fully. Milkshake is built entirely as a phone app, with no desktop editor at any point, so every page is made on the phone.
- Which is cheaper?
- Carrd's Pro plan at $19 a year undercuts Milkshake's Pro at $59.99 a year. Milkshake's free plan is the more generous free tier, though, with unlimited links and hosting included.
- Can I sell anything from the free plan on either?
- Milkshake's free plan lets you sell digital files through Stripe already. Carrd's listing does not mention a built-in way to take payment on any tier.
- Which suits an Instagram or TikTok bio link specifically?
- Milkshake. Its swipeable card format is built around those apps, and both platforms are listed among what it targets. Carrd is a more general one-page site that works as a bio link but is not built specifically for it.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.