Brevo vs Constant Contact Comparison 2026
Brevo prices by how many emails you send rather than how many contacts you hold, with a genuine free forever plan before Starter at $9 a month. Constant Contact has no free tier at all, starting at $12 a month for Lite, an introductory rate that rises after the first three months, and its case for existing is a phone line and an event tool rather than deliverability or automation. One is built to be cheap for a large, quiet list; the other is built for a local business that wants to call somebody when a send fails.
Email, SMS and automation on one free plan
Email marketing aimed at small businesses
At a glance
- Brevo starts cheaper, at $9.
- Only Brevo has a free tier.
Side by side
Brevo | Constant Contact | |
|---|---|---|
| Starting price (they differ) | From $9 | From $12 |
| Pricing model (they differ) | Free plan, paid tiers | Free trial, then paid |
| Free tier (they differ) | Yes | No |
| Billing | Monthly or annual | Monthly or annual |
| Free trial | None | Not stated |
| API |
Brevo
Email, SMS and automation on one free plan
Brevo, formerly Sendinblue, prices by messages sent rather than by contacts stored, which is the cheaper shape for anybody with a big list they mail rarely. Email, SMS and WhatsApp sit in one place. The editor and templates are plainer than the newsletter-first tools.
Our note
This is the one to pick when the list is big and quiet. If you mail weekly, the send-based pricing stops being a saving and a newsletter-first tool will serve the writing better.
Only on this side
- Covers newsletter & email
- Works with WhatsApp
Constant Contact
Email marketing aimed at small businesses
Constant Contact is the one a local business gets recommended by its accountant, and that shapes the product: templates, an event tool, social posting, and support you can telephone. A creator running a list will find it plainer than the platforms built for newsletters. What it does well is stay out of the way of somebody who does not want to learn marketing software.
Why people weigh these two
- Constant Contact instead of Brevo
- Constant Contact folds in social media posting alongside email, aimed squarely at small businesses, from $12 with a trial rather than Brevo's lasting free plan.
- Brevo instead of Constant Contact
- Brevo puts email, SMS and automation on one genuinely free plan, with paid from $9.
Which one should you pick
Pick Brevo if the list is large and mailed occasionally, or if transactional and marketing email need to share one account. The free plan needs no card, Starter is $9 a month, and pricing by sends rather than contacts is the cheaper shape for exactly this case.
Pick Constant Contact if the business is local, non-technical, and values a phone line and an event tool bundled with the mailing list more than deliverability or clever automation. It starts higher at $12 a month, that rate is introductory and rises after three months, and its own listing admits a creator who cares about automation or segmentation will find better tools at the same price.
Common questions
- Which one is cheaper?
- Brevo. It has a genuine free forever plan and Starter is $9 a month, against Constant Contact's $12 a month Lite plan, which has no free tier and is an introductory rate that rises after three months.
- Which suits a big list that only gets mailed occasionally?
- Brevo. It prices by how many emails go out rather than how many contacts are stored, so a large, quiet list costs less than it would on a contact-based plan like Constant Contact's.
- Does either one offer phone support?
- Constant Contact does, which is central to why local businesses and non-profits choose it over more technical tools. Brevo's listing does not describe phone support.
- Is Constant Contact good for automation and deliverability?
- Its own listing says a creator who cares about deliverability, automation or segmentation will find better tools at the same price. Constant Contact's strength is staying out of the way of somebody who does not want to learn marketing software, not sophisticated sending.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.