Growing an audience
Running the business
Both cover analytics. Here is what separates them on price, billing, what you can take with you, and coverage.
| Brand24 | Plausible | |
|---|---|---|
| Starting price | From $199 | From $9 |
| Pricing model | Free trial, then paid | Free trial, then paid |
| Free tier | No | No |
| Billing | Monthly or annual | Monthly or annual |
| Free trial | 14 days | 30 days |
| API | Yes | Yes |
| Data export | Not stated | Not stated |
| Their cut | Not stated | Not stated |
| Runs on | Web, iOS, Android | Web |
| Covers | Research & Trends, Analytics, Brand Deals & Sponsorships | Analytics |
| Works with | Nothing in particular | Nothing in particular |
| Founded | Not listed | Not listed |
| Reader rating | No reviews yet | No reviews yet |
| Live deals | None right now | None right now |
Alerts when your name turns up anywhere
Brand24 watches social networks, news, blogs, forums and podcasts for a keyword and tells you when it moves, with sentiment and reach attached. For a creator that is the difference between hearing about a video that mentioned you and not. The entry plan is priced for a business rather than for a person, which is the honest reason most individuals stop at the trial.
Our note
The API costing extra on every tier is the detail buried furthest down the page, and it changes the total for anybody planning to pipe mentions elsewhere. For a solo creator, a saved search and an alert do most of this for nothing.
Only on this side
Privacy-first analytics without cookies
Plausible answers what a Google Analytics dashboard takes four clicks to answer, on one page, without cookies or a consent banner. The script is a fraction of the size, which shows up in a page speed score. There are no user-level reports at all, so anybody who needs to follow one visitor around is in the wrong tool.
Our note
Not running a consent banner is a saving the price does not show. No cookies means no banner and no consent records to keep, and on a small site that is worth more than the gap between $9 a month and free analytics.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.