Growing an audience
Running the business
Both cover brand deals & sponsorships. Here is what separates them on price, billing, what you can take with you, and coverage.
| Brand24 | Passionfroot | |
|---|---|---|
| Starting price | From $199 | Free |
| Pricing model | Free trial, then paid | Free |
| Free tier | No | Yes |
| Billing | Monthly or annual | Usage-based |
| Free trial | 14 days | Not stated |
| API | Yes | Not stated |
| Data export | Not stated | Not stated |
| Their cut | Not stated | Not stated |
| Runs on | Web, iOS, Android | Not stated |
| Covers | Research & Trends, Analytics, Brand Deals & Sponsorships | Brand Deals & Sponsorships, Creator Finance |
| Works with | Nothing in particular | YouTube, LinkedIn, Substack |
| Founded | Not listed | Not listed |
| Reader rating | No reviews yet | No reviews yet |
| Live deals | None right now | None right now |
Alerts when your name turns up anywhere
Brand24 watches social networks, news, blogs, forums and podcasts for a keyword and tells you when it moves, with sentiment and reach attached. For a creator that is the difference between hearing about a video that mentioned you and not. The entry plan is priced for a business rather than for a person, which is the honest reason most individuals stop at the trial.
Our note
The API costing extra on every tier is the detail buried furthest down the page, and it changes the total for anybody planning to pipe mentions elsewhere. For a solo creator, a saved search and an alert do most of this for nothing.
Only on this side
A booking page for brand deals and pricing
Passionfroot gives sponsors a page where they can see your rates, pick a slot and pay, instead of a fortnight of email. Invoicing and briefs are handled. It costs a creator nothing to use, and earns from a percentage of the deals it introduces.
Our note
Worth setting up while it costs nothing, since the booking page is useful even if you never touch the partner network. Weigh the 15 percent against what finding that sponsor yourself would have taken, and remember it applies for as long as the relationship does.
Only on this side
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.