Making the work
Growing an audience
Running the business
Both cover affiliate & referral. Here is what separates them on price, billing, what you can take with you, and coverage.
Run your affiliate program inside WordPress
An affiliate program billed as software
AffiliateWP | Partnero | |
|---|---|---|
| Starting price (they differ) | From $299 | From $49 |
| Pricing model | Paid subscription | Paid subscription |
| Free tier | No | No |
| Billing | Not stated | Not stated |
| Free trial | Not stated | 30 days |
| API | Not stated | Not stated |
| Data export | Not stated | Not stated |
| Their cut | None | Not stated |
| Runs on | Web | Web |
| Covers | Affiliate & Referral, Website Builders |
Shaded rows are where the two answers disagree and both listings have answered. A row where one side has not stated a fact is left plain, because silence is not a difference.
Run your affiliate program inside WordPress
AffiliateWP puts the affiliate program on the same WordPress install as the shop, so there is no third party taking a slice of every sale and no separate system to reconcile. Lifetime and recurring commissions, multi-tier payouts and personalised affiliate URLs are all in the paid plugin. Because it is a licence rather than a platform, the cost does not rise with what affiliates earn. Someone without a WordPress site cannot use it at all, which is the whole shape of the trade.
Our note
Budget the standing price rather than the first-year one, because the footnote is explicit that renewals are full price and this is the number you will pay every year after the first. Against Tolt or Rewardful the arithmetic is simple: a licence wins once your affiliates are earning enough that a percentage would exceed a few hundred dollars a year.
Only on this side
An affiliate program billed as software
Partnero gives a business its own partner portal, signup pages and tracking links, then pays partners through PayPal or Wise without anybody exporting a spreadsheet. The fee is a flat monthly one rather than a share of what the program earns, which is the difference between this and a network. Stripe, Shopify and the other places a sale happens connect without code. One program and one team member is what the entry plan allows, and that is the ceiling most people meet first.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.
| Affiliate & Referral |
| Works with | Nothing in particular | Nothing in particular |
|---|
| Founded | Not listed | Not listed |
|---|
| Reader rating | No reviews yet | No reviews yet |
|---|
| Live deals | None right now | 1 |
|---|
Our note
Work out what a percentage-based tool would take at your expected volume before comparing headline prices, because the flat fee is the entire argument for buying this one. Below roughly a thousand dollars of monthly commission the percentage tools are usually cheaper, and above it this stops being close.