Growing an audience
Running the business
Both cover link in bio. Here is what separates them on price, billing, what you can take with you, and coverage.
| Milkshake | Short.io | |
|---|---|---|
| Starting price | From $2.99 | From $5 |
| Pricing model | Free plan, paid tiers | Free plan, paid tiers |
| Free tier | Yes | Yes |
| Billing | Monthly or annual | Monthly or annual |
| Free trial | None | None |
| API | Not stated | Yes |
| Data export | Not stated | Everything, in an open format |
| Their cut | Not stated | Not stated |
| Runs on | iOS, Android | Web |
| Covers | Link in Bio, Website Builders | Link in Bio, Analytics |
| Works with | TikTok, Instagram | Nothing in particular |
| Founded | Not listed | Not listed |
| Reader rating | No reviews yet | No reviews yet |
| Live deals | None right now | None right now |
A link in bio site you build on your phone
Milkshake is built as a phone app rather than a website with a mobile view, so the whole thing is thumb-sized cards you swipe between while sitting on a bus. Hosting is free forever and the free plan carries unlimited links. Everything happens on the phone, which means there is no desktop editor when you want to write anything long.
Only on this side
Link shortening with the analytics attached
Short.io is a link shortener for people who care what happened after the click: country targeting, deep links into apps, and click data you can pull out rather than only look at. Custom domains are on every plan including the free one. The pricing page also converts into about twenty currencies, which is rarer than it should be.
Our note
The free plan here does more than several paid plans elsewhere, which makes Short.io the sensible place to start. Move to Rebrandly if link galleries and brand polish matter more to you than the export.
Only on this side
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.