Making the work
Growing an audience
Running the business
Both cover analytics. Here is what separates them on price, billing, what you can take with you, and coverage.
Kitly | Plausible | |
|---|---|---|
| Starting price (they differ) | From $7.42 | From $9 |
| Pricing model (they differ) | Paid subscription | Free trial, then paid |
| Free tier | No | No |
| Billing (they differ) | Annual only | Monthly or annual |
| Free trial | Not stated | 30 days |
| API | Not stated | Yes |
A media kit that updates itself
Kitly connects your accounts and builds the media kit from live numbers, so the deck you send a brand is not three months out of date. Campaign deliverables and reporting sit alongside it, which is the half of a brand deal that happens after the money is agreed. Creators are also listed in a network brands search. Both plans are billed by the year and the monthly equivalent is what the page quotes.
Our note
Two linked accounts on Starter is the limit worth checking against how you actually work, because a creator on Instagram, TikTok and YouTube is already past it. At under $200 a year Premium is cheap against a single brand deal, and the argument for it is the live numbers rather than the network listing.
Only on this side
Privacy-first analytics without cookies
Plausible answers what a Google Analytics dashboard takes four clicks to answer, on one page, without cookies or a consent banner. The script is a fraction of the size, which shows up in a page speed score. There are no user-level reports at all, so anybody who needs to follow one visitor around is in the wrong tool.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.
| Data export | Not stated | Not stated |
|---|
| Their cut | Not stated | None |
|---|
| Runs on (they differ) | Web, iOS, Android | Web |
|---|
| Covers | Brand Deals & Sponsorships, Analytics | Analytics |
|---|
| Works with | YouTube, Instagram, TikTok, Facebook | Nothing in particular |
|---|
| Founded | Not listed | Not listed |
|---|
| Reader rating | No reviews yet | No reviews yet |
|---|
| Live deals | None right now | None right now |
|---|
Shaded rows are where the two answers disagree and both listings have answered. A row where one side has not stated a fact is left plain, because silence is not a difference.
Our note
Not running a consent banner is a saving the price does not show. No cookies means no banner and no consent records to keep, and on a small site that is worth more than the gap between $9 a month and free analytics.